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Sheraton Showcases new Microsoft Lobby at Global Out of the Office Day

September 15 Today, Sheraton Hotels and parent company Starwood Hotels and Resorts Worldwide, encourage office workers to spend their day working from Central Parke as part of their first Global Out of the Office Day (G.O.O.D). G.O.O.D allows Sheraton to showcase its new signature hotel offering: the Link@Sheraton experienced with Microsoft®, a lobby lounge that offers travelers a convenient on-line experience and the ability to stay connected to work, family and friends while on the road. For the day, Sheraton is recreating virtual Links in outdoor venues around the world including Toronto, Shanghai, Sydney, and San Diego.

Designed for todays professionals who are no longer chained to the office, and can seamlessly maintain productivity while working remotely, The Link@Sheraton is currently rolling out to Sheraton hotels worldwide. Link@Sheraton is key marketing component to revitalize the Sheraton brand and enhance the guest experience at Sheratons 408 hotels in 75 countries. Sheraton and its owners are undertaking a multi-year strategy to improve the quality and consistency of the brand portfolio that includes US$1.3 billion in renovations, US$400 million in key brand initiatives and more than US$2 billion in new hotel openings.
>br> To celebrate the global launch of its Link@Sheraton, more than 1,000 Starwood and Sheraton associates around the world will work *out of the office* today.

16.09.2008. 15:24

After a Year, Sheraton Hotels Debut Surface AP

It has been a year since Sheraton hotels indicated they would step a little further into the technological age. And now they can because of a little help from Microsoft. This partnership has allowed Sheraton Hotels and Resorts to finally install their first units in hotels within the United States. What Sheraton Hotels aim to do is bring a bit more life to the lobbies of their hotels by installing Microsoft Surface in all of its facilities. The Microsoft Surface Ap is actually the first surface computer that is commercially available that features touch-based technology that is intuitive. It is meant to both inform and entertain.

These surface units are now being installed into the lobbies of the Sheraton Chicago Hotel & Towers, the Sheraton Boston Hotel, the Sheraton New York Hotel & Towers, the Sheraton Seattle Hotel, and the Sheraton Gateway San Francisco Airport Hotel.

However, what Microsoft Surface does is break down the usual barriers between technology and people, which provides a simple and quick way to access entertainment and information. Sheraton will be the first hotel to ever offer this computer, which will create a brand new experience because people will be able to interact, achieve connectivity, and do so in a social setting. This will provide guests with a great way to explore the local highlights in the area that they are visiting, which will enhance their hotel stay immensely.

Area Managing Director of the Sheraton New York Hotel, Dan King, was recorded as saying, Our guests are life enthusiasts, and they have a core value to be connected with home and family. So this is a natural for them, He goes on to say, Its an important aspect of Sheratons new lobbies and these tables are a way for people to be alone without being alone. The second we put them in they were busy all day long. They are comfortable for families, single travelers and couples.

Microsoft Surface consists of a 30-inch display that looks like a type of table. This allows several guests to use it at the same time. The user interface works without having to use a mouse or a keyboard. It allows people to interact with information and various other forms of content in a more familiar and natural type of way…through the use of hand gestures.

Each unit will contain entertainment and valuable information about local attractions. The unique and customized applications are designed solely with the purpose to meet the needs of the core guests, which usually consist of social individuals looking to have an incredible traveling experience.

21.08.2008. 15:49




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